Cawston Press
Dive into the vibrant world of Cawston Press with two playful trade adverts, highlighting their versatility and bringing their cheerful, characterful brand identity to life!
PROJECT SUMMARY
We designed two distinctive trade adverts for Cawston Press, aiming to meet sales targets and expand the brand's presence within various companies. These adverts were crafted to diversify Cawston Press from being perceived solely as an 'on-the-go' product to one that fits seamlessly into any time of day and complements any type of meal.
The designed introduced a new, distinctive style characterised by light-hearted, cheerful, and characterful illustrations. This style was inspired by the original packaging, adding a sense of continuity and charm to the brand's visual identity. Through these adverts, we highlighted the versatility of Cawston Press products, emphasizing their appeal and suitability for a wide range of occasions and dining experiences.
By presenting Cawston Press in this refreshed and engaging manner, the adverts successfully captured the essence of the brand, making it more relatable and enticing to a broader audience.
SERVICES
Print Design
